The Pin Cushion
Chosen for a re-branding project, which takes a pre-existing logo and refining it in my own style is the franchise: The Pin Cushion, a female owned piercing and tattoo shop located in Frisco, Texas. For this logo, the goal was to modernize the company while maintaining the edgy style that has been adopted by the shop’s atmosphere.
LOGO REWORKED
With a reworked logo, The Pin Cushion can be a step ahead of its competitors with a cleaner, more simplified look. Here, the new logo took inspiration from the original by keeping a sans serif typeface, using Trade Gothic Regular and Bold, and still using red, black and silver as the brand’s primary colors.
Products
Taking personal experience into consideration, products such as piercing aftercare were made to fit for the brand, as having to locate aftercare elsewhere can be a hassle, especially with new piercings—when the careful upkeep is most needed. It is also helpful for those new to body modifications who aren’t sure how to properly care for their new piercings. The stretching kit is for well-versed individuals who can handle doing body modifications at home, rather than paying extra for a piercer to do it in shop.
ACCESSORIES
Specially designed apparel collection for customers and supporters of The Pin Cushion, giving those who are drawn to the brand’s more alternative style.
ABOUT
If you are looking for a safe, professional, and personal piercing studio. look no further! At THE PIN CUSHION, we provide many types of ear and body piercings, ranging from the simplest of ear piercings to more advanced piercings. and even to custom curated ear piercings. We offer body quality jewelry from several companies, including high end jewelry from Marie Tash.
We are in business because we love adding to the beauty of people and helping them express themselves. The best part of what we do is seeing the smiles on our clients faces and helping them feel like the best version of themselves.
Our shop is unique in that we have a warm, welcoming environment, and an all-female staff. We have over 200 positive reviews on Google and our staff is certified in blood borne pathogens. CPR, and now COVID-19. We continuously educate ourselves and prioritize keeping our environment safe for customers and ourselves. Each year. we love to give back to our community by doing food drives and donating to local charities.
Our owner, Kimberly, has lived in Frisco for 11 years and absolutely loves the city. She enjoys the small community feel and working alongside her husband's business: Frisco Tattoo. Check out our website today or stop by for a visit so that we can help you look and feel your best.



